About


ABOUT THINK BIG ENTERPRISES

Think Big Enterprises, LLC is a marketing and strategic innovation consulting firm with particular expertise in customer experience design, creative design and internet marketing such as web development, SEO and Local SEO.

We specialize in helping our clients predictably grow their business and maximize profitability by employing specific intelligence into their customer/client experience, marketing, sales channels and client retention systems. We help our clients build an online presence in a strategic way that produces BIG, measurable and predictable results. We also help many of our clients radically simplify and automate much of their customer relationship efforts in their customer journey, outbound marketing and follow-up processes.  As marketing dollars spent on customer acquisition are optimized with proper client retention strategies, these developed efficiencies also add to the bottom line resulting in marked increased profitability.

Because our approach is so effective we specifically limit the number of clients we acquire in any given local market. Our system produces results for our clients. We do not particularly like competing with ourselves [so to speak] so we only accept one type of client in a given geographic area and radius. (ie. 1 chiropractor, 1 pet store). For national or large SEO projects, more exclusivity is usually required and we accomodate these on a case by case basis.

We achieve what we do because we have assembled a small but world-class team with real life expertise in these areas. We have the ability to take on small to very large projects quickly and we maintain regular clientele who employ us on a monthly retainer basis.

Think Big Enterprises is the culmination of 20 years of real life and business experiences. Through the years our ownership team has learned invaluable lessons in marketing and technology. We have also experienced many of the challenges most CEO’s and business owners face with their outbound marketing, client relationship management and retention, and prospect follow up processes.

In short, we think BIG and focus on delivering BIGGER for our clients.

ABOUT OUR CEO, LANE  A. HOUK

Lane is married to his wife Shannon of 14 years. They have two boys, Luke and Shaun, 11 & 9 yrs. old respectively. Lane is a veteran and served in the US Army as a combat field medic. After returning to civilian life he worked as a Critical Care Technician in intensive care units and Emergency Rooms for 5 years. Lane then spent eight years in Christian leadership and ministry. In 2002, Lane transitioned into real estate investment and started a new career in the banking industry. Over the next nine years, Lane built his business on relationships and achieved annual sales volumes of $20 million plus while also managing branches for Flagstar Bank, Cherry Creek Mortgage and Transcontinental Lending Group. He was also recognized by well known industry trainer, Todd Duncan, for his implementation of key principles of High Trust which led to Lane’s community work in which he founded and started a non-profit called Herocare (more on that below).

Lane A. Houk – CEO

Through these entrepreneurial experiences and his passionate pursuit to be a marketing expert, Lane has acquired and developed some very powerful business, technology and software solutions. Some of it truly is guarded, secret knowledge we do not disclose. It is our competitive advantage and major differentiator in the marketplace. Think Big Enterprises is dedicated to bringing these solutions to market to companies, small businesses and professionals in all 50 US States – with the hope that we’ll help many great people achieve their dreams through their entrepreneurial efforts by partnering with us.

Lane also believes strongly in doing his part to building community and giving back… In 2006 he founded and launched what is known today as Herocare (www.herocare.org). Built on the belief that our country is full of great, hard-working men and women who serve their communities with heart and passion. They’re the difference-makers in Lane’s book and Herocare’s goal is to serve them while they serve their community and our country. The mission of Herocare is to help “heroes” achieve their dreams of homeownership and financial security while fostering awareness of their service and needs. Herocare offers a vast array of housing, financial and foreclosure-prevention counseling services along with hundreds of valuable discounts and online education and manages a toll-free national Help Line for heroes (877-437-6411 ext. 0).

Other Awards and Recognition:
In 2008 Lane received the Distinguished Leadership Award from the Community Leadership Association. Lane also received the Prestigious 40 Under 40 Award by Gulf Shore Business Magazine in 2008 being recognized as one of the Gulf Coasts top 40 business and community leaders under 40 years of age.

Final Analysis:
The one thing Lane is most proud of is his two boys, Luke and Shaun. What good would it be if he were massively successful in business but a failure as a dad? The answer: it would be a travesty. So Lane puts a huge effort and his full heart towards trying to be a great dad for his two boys. He coaches and plays ice hockey… another passion of his. Lane also conducts business with that same effort and believes in values-based business powered by a passion to be excellent. A solid handshake, a clear conversation of expectations and going above and beyond is what Lane constantly aims for. 

If you would like to talk further, please contact him at (813) 438-2428 or you can contact him by email at ceo@thinkbigenterprises.com

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Think Big Enterprises LLC
235 W. Brandon Blvd., Suite 241 BrandonFL33511 USA 
 • 813-438-2428

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Author: Lane A. Houk
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